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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

1. Northern Trail Outfitters is using a Smart Capture form on a CloudPage to capture contest registrations in a data extension. Corporate has requested a nightly file with all registrants in this data extension be sent daily from Marketing Cloud to an external SFTP. Which automation configuration should be used to achieve this?

A) Scheduled Automation > SQL Query Activity > File Transfer Activity
B) Scheduled Automation > Data Extract Activity > File Transfer Activity
C) File Drop Automation > SQL Query Activity > File Transfer Activity
D) File Drop Automation > Data Extract Activity > File Transfer Activity

2. How can you tell the marketing cloud that an email is commercial or transactional?

A) Associate a commercial send classification to the email
B) Check the commercial email checkbox
C) Check the Transactional checkbox
D) Associate a transactional send classification to the email

3. A marketing team needs to narrow down a customer population of several million subscribers based on eCommerce order details, and rapidly explore the data to find appropriate segments. How can segmentation with this scenario be accomplished?

A) Data Extract Activity
B) Drag and Drop Segmentation
C) Profile Attributes
D) Audience Builder

4. Which of the following segmentation tools can be used for both lists and data extensions?

A) Data Filters
B) Groups
C) Measures
D) Query Activities

5. A marketing manager would like to run the Recent Email Sending Summary report and have the resulting file sent via email.
Which results file format is available for selection when generating this report?

A) Image File (.jpg)
B) Data File (.csv)
C) Compressed File (.tar.gz)
D) Word Document (.docx)

Solutions: